SALES LEADS, Inc. was founded by John Beecher and his wife, LaVerne, in their Westport , Connecticut home office in 1959. What started out as a few typewritten pages covering the New York City metropolitan area has mushroomed to over 400 leads per month for the continental U.S. and Canada delivered via the Internet as well as traditional first class mail. The company's offices moved to Palm Beach County , Florida in 1977 and are now located in Lake Park , Florida , a suburb of West Palm Beach .

Mr. Beecher passed away on June 3, 2005 at the age of 88.  His son, Michael, has succeeded him as president.

About Sales Leads' 45+ years in business, Michael Beecher says, "the reason for our longevity and success is simple. We know that sales people would rather be out selling than digging for qualified prospects. We do the digging for them, saving them countless hours of work and giving them more opportunities to be successful in their work. Find me someone who excels in sales to industry and odds are good they're one of our customers."