Blog

  • 5 Tips to Improve Your Follow-Up Sales Calls

    Posted On April 19, 2018 by SalesLeads, Inc.

    It's frustrating when you spend your time and energy calling a B2B prospect, only for him or her to reject your offer. Rejections come with the territory in the sales business, but you can often convert these non-buyers into customers by making follow-up sales calls. If a prospect was busy when you initially called, for instance, following up with him or her at a later date may yield a sale.

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  • Email vs Cold Calling for B2B Sales: Which Is Best?

    Posted On April 18, 2018 by SalesLeads, Inc.

    Should you use email or cold calling to contact your B2B company's prospects and pitch your product or service? As you may already know, email involves the use of digital messages sent to a prospect's email address. These messages can range from full-length articles to one-sentence sales pitches.

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  • How to Overcome Sales Objections

    Posted On April 17, 2018 by SalesLeads, Inc.

    B2B sales reps have a single universal goal: to sell a product or service. Unfortunately, not every prospect whom you contact will agree to buy your company's products or services. Depending on your method of contact and what you are selling, you can expect anywhere from 1% to 30% conversion rate. There are ways to overcome sales objections, however, and achieve a higher conversion rate.

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  • How to Qualify B2B Sales Leads

    Posted On April 12, 2018 by SalesLeads, Inc.

    Qualifying leads is an important step in the business-to-business (B2B) process. While there's no universal definition for the term "qualified" when referring to leads, it generally refers to any prospect whom you've acquired that could turn into a customer. In comparison, a disqualified lead is a prospect with a low chance of converting into a customer. So, how do you qualify B2B sales leads exactly?

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  • 8 Tips to Optimize Your B2B Lead Generation Landing Page

    Posted On April 12, 2018 by SalesLeads, Inc.

    Statistics show that lead generation is the most important content marketing goal among B2B marketers. This shouldn't come as a surprise given the impact that leads have on sales. They allow B2B marketers and sales reps to nurture prospects through these sales funnel, warming them up so they are more comfortable buying the company's products or services.

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