Blog

  • Lead Generation Tip: How to effectively use Twitter

    Posted On July 06, 2016 by Robert Smith

    Facebook isn't the only social media network that can drive B2B lead generation. While it boasts the largest user base, salespersons shouldn't overlook Twitter. The 140-characters-or-less social media network is an excellent for generating more sales leads. Just check out the following tips.

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  • Tips for Growing Your Industrial Construction Business

    Posted On July 06, 2016 by Robert Smith

    Are you struggling to convince prospects to buy your industrial construction equipment and/or services? Business-to-business (B2B) sales isn't always easy. On the contrary, it often takes more work and time than traditional business-to-consumer (B2C) sales. But with the right approach, you can successfully attract more clients and generate more leads. Keep reading for some helpful tips on how to optimize your sales efforts for more industrial construction clients.

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  • Using Sales Data to Drive Lead Generation and Customer Success

    Posted On June 30, 2016 by Evan Lamolinara

    Big data is a hot topic for 2016, but how can businesses use data to drive lead generation strategies and customer success?

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  • How Customer Reviews Can Help Boost Industrial Sales

    Posted On June 24, 2016 by Robert Smith

    Do you search online for reviews before buying a product or service? Well, you aren't alone. According to one study, up to 81% of shoppers look up past customer reviews to help them make a better purchasing decision. Industrial construction salespersons can leverage the power of customer reviews to attract more customers and generate more sales leads. But there's a right way and a wrong way to handle reviews. And if it's not done correctly, it could backfire by discouraging customers from buying your services.

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  • Tips for Landing High Value Industrial Sales Opportunities

    Posted On June 22, 2016 by Robert Smith

    The net profits earned from an industrial construction sale will depend largely on the total size of the project. While there are always exceptions to this rule, you'll typically earn more profits from selling a high-dollar industrial construction job as opposed to an small project. But how exactly do you score these high-dollar jobs in such a competitive landscape?

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