Blog

  • 6 B2B Lead Generation Tools that You Should Be Using

    Posted On March 25, 2017 by Evan Lamolinara

    Are you struggling to generate more B2B leads? Acquiring leads is hard enough. But when your audience is other business owners and professionals, it's even more difficult. Thankfully, though, you can simplify the process by using the right tools. So for a list of the top B2B lead generation tools.

    Read More
  • 4 Basic Factors in B2B Prospect Targeting

    Posted On March 22, 2017 by Evan Lamolinara

    One of the most important steps in selling any product or service is defining your target market. In other words, you should focus your sales and marketing efforts on the B2B prospects who are most likely to buy your product or service. So, what factors should you consider when defining your ideal sales leads?

    Read More
  • 5 Voicemail Tips for Your B2B Sales Team

    Posted On March 20, 2017 by Robert Smith

    Statistics show that the average salesperson has to make 8 dials to connect with a decision maker. Often, voicemail is one of the view methods to further expose your company to your B2B prospects.

    Read More
  • Prospect Nurturing and Why You Should be Doing It

    Posted On March 17, 2017 by Evan Lamolinara

    Lead nurturing has become a hot topic among business-to-business (B2B) sales and marketing leaders in recent years. Not every prospect to whom you promote your company's product or service will buy it during the initial correspondence. By nurturing your sales leads, however, you can often re-enforce your value proposition while further exposing them to your brand.

    Read More
  • 6 Simple B2B Marketing Tips

    Posted On March 13, 2017 by Robert Smith

    Can't seem to get anyone to return your call? Well, you could be calling your B2B sales leads at the wrong time. If you call a business when it's closed, it's doubtful anyone will answer. If you are targeting small businesses, it's common for a president or owner to be in the office early and stay late... So consider trying at 7am or 6pm. The bottom line is keep an open mind regarding when to reach out.

    Read More