Blog

  • 6 Easy Tips to Generate More B2B Sales Leads

    Posted On May 16, 2017 by Robert Smith

    Let's face it, every business-to-business (B2B) company needs sales leads to succeed. Without a list of prospects, you won't be able to promote your products or services effectively. Sure, you may get lucky and convert a few random prospects into paying customers, but this isn't a sustainable business model for long-term success. So, what steps can you take to find more B2B leads?

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  • B2B Cold Calling Mistakes to Avoid

    Posted On May 12, 2017 by Robert Smith

    Cold calling has long been an effective strategy used by business-to-business (B2B) companies to generate new business opportunities. It involves soliciting a product or service to prospects via phone with whom you've had no previous contact. If you want to generate sales from cold calling, however, you should avoid making the following mistakes.

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  • Understanding Your Industrial Project Sales Pipeline

    Posted On May 10, 2017 by Robert Smith

    Not every prospect with whom you make contact is going to buy your company's product or service during the initial correspondence. Whether you reach out to prospects via email, phone, or face to face, most prospects are hesitant the first time you contact them. Using industrial reports and market intelligence tools can help to ensure that you are engaging with the right companies, at the right time... Assuming you nurture them, however, you can often convert some of these prospects into paying customers.

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  • Which CRM Is Right For My Business?

    Posted On April 26, 2017 by Robert Smith

    A customer relationship management (CRM) solution is a versatile tool that offers a plethora of benefits for sales reps, sales and marketing managers, executives, and even business owners. Among other things, a CRM helps business development teams to target the right B2B prospects at the right time; manage all engagement activities, collect and manage data on customers' behavior; automate certain messaging and follow-up correspondences; and create a more efficient sales process.

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  • 3 Under-Utilized Ways to Generate More B2B Sales Leads

    Posted On April 17, 2017 by Robert Smith

    Generating high quality B2B sales leads is actually easier than most people realize. Regardless of your business's industry, there are ways to find prospective customers and clients, without exhausting significant amounts of time, money and resources.

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