Blog

  • 9 Tips to Build Trust With Your B2B Company's Audience

    Posted On July 31, 2019 by 9 Tips to Build Trust With Your B2B Company's Audience

    Trust in your B2B company is the foundation for any marketing or sales process. Regardless of what your B2B company sells, you probably have competitors who sell the same or similar products or services. While countless factors can affect a prospective buyer's, or sales lead's, purchasing decision, one of the most influential is trust. By building a trustworthy reputation, it'll be easier to market and to close more sales. Below are nine effective ways to build trust with your B2B company's audience.

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  • 10 Tips to Prevent Your B2B Sales Emails from Going into the Spam Folder

    Posted On July 11, 2019 by Evan Lamolinara

    Statistics show the average return on investment (ROI) for email, when used as a sales channel, is 4,400%. In other words, companies earn an average of $44 in revenue for every $1 they spend on email. But if you're planning to use email to generate sales for your B2B company, you'll need to take the necessary precautions to ensure your messages land in recipients' inbox. If an email land in a recipient's spam folder, it's unlikely he or she will read it. Furthermore, having too many of your emails flagged as spam can hinder your deliverability rate, meaning you'll reach fewer users using this sales tactic in the future. The good news is that you can prevent your sales emails from going to recipients' spam folder by following these 10 tips.

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  • 9 B2B Video Marketing Tips to Generate More Leads

    Posted On July 03, 2019 by Evan Lamolinara

    Video marketing has become one of the leading strategies for generating B2B sales leads. According to Blue Corona, seven in 10 B2B buyers watch videos during their purchasing journey, and 73% of B2B companies say video drives a positive return on investment (ROI). While you should still use other tactics to generate leads for your B2B company, including online and offline methods, you shouldn't overlook the value of video marketing. Here you'll find nine tips on how to generate more sales leads using video marketing.

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  • Distribution and Supply Chain News and Planned Industrial Project Reports - June 2019 Recap

    Posted On July 01, 2019 by SalesLeads, Inc.

    Research by SalesLeads’ experienced industrial market research team, shows 166 new planned Distribution and Supply Chain industry project opportunities tracked during the month of June.

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  • Industrial Manufacturing News and Planned Industrial Project Reports - JUNE 2019 Recap

    Posted On July 01, 2019 by SalesLeads, Inc.

    Research by SalesLeads’ experienced industrial market research team, shows 152 new planned Industrial Manufacturing industry projects tracked during the month of June. Planned industrial project activity within the sector decreased by 17% from the previous month, and down 4% YTD from the previous year.

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