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Common Lead Generation Mistakes That Could Be Costing You Revenue Growth

Lead generation is your companies lifeblood. However, many organizations struggle with feedling new, sales qualified leads to their sales and marketing teams. According to a recent survey by B2B Magazine, nearly 60% of B2B sales and marketing leaders consider generating more leads as their biggest challange. Here a few tips to improve your results.

Case Study: Custom Lead Generation

Industrial Sales Tip: Boosting Revenue With Service Plans

Selling service and maintenance plans for industrial and construction equipment is a highly effective way to boost revenue. If a company buys a new forklift or piece of packaging equipment, for instance, it may also be interested in a service plan. Doing so ensures the equipment will operate efficiently throughout its lifetime. And should any problems arise, the servicing company will usually fix them. This helps to create logical reasons for additional customer "touches" past sale; which will ensure that your company is in the know of any upcoming sales opportunites.

Lead Generation Tip: 6 Ways to Get More Out of Your Email Marketing

Email marketing has proven to be one of the most effective way to generate more sales leads. Studys have shown that the ROI on email marketing averages around 40:1. If you do not already have an email markeitng strategy, you should begin working on one now. However, if you are looking for way to improve the effectiveness your emial campaigns, read through these quick tips to help generate more leads.

5 Productivity Tips for Your Commercial Moving Sales Team

Ask any business-to-business (B2B) salesperson and he or she will likely agree: optimizing your productivity is critical to generating sales. So if you're a commercial moving service salesperson, check out some of the following tips to improve your productivity.