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Lead Generation Tip: Email Newsletter Basics
Posted On November 09, 2016 by Robert SmithAn email newsletter is an effective platform on which to generate more B2B sales leads. If a prospect is interested in your content, he or she will sign up for your newsletter. Once you have the prospect's email address, you can send them relevant, high-quality content, along with the occasional promotional content to advertise your B2B product or service. For more tips on how to attract leads using an email newsletter, keep reading.
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5 Common Reasons Why Companies Struggle to Generate More B2B Leads
Posted On November 07, 2016 by Evan LamolinaraGenerating new B2B sales leads can be challanging. Decision makers are often busy conducting their own work, so they often disregard promotional efforts made by other companies. Here are five of the top reasons why companies fail to acquire B2B leads.
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4 Email Marketing Tips to Convert More Sales Leads
Posted On November 04, 2016 by Robert SmithB2B lead generation and prospect nurturing requires a different approach than business-to-consumer (B2C). Your prospects will expect you to understand their challanges and have unique solutions to fix them. Being that your target audience is other businesses, you'll have to adjust your approach accordingly; otherwise, you may struggle to generate new sales leads. So if you're struggling with B2B lead generation, try using the following email marketing strategies listed below.
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Generate More B2B Sales Leads with these Digital Marketing Tips
Posted On November 03, 2016 by Robert SmithDigital marketing offers several benefits over “offline” marketing. Being that nearly everyone uses the Internet, this platform allows companies to promote their business-to-business (B2B) products or services to a larger audience and engage with better qualified prospects. Check out the following B2B digital marketing strategies that will help generate more B2B sales leads.
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How Customized Lead Generation Can Drive Revenue Growth
Posted On November 01, 2016 by Robert SmithWhether your company sells a product, service or both, your team needs high-quality B2B leads to succeed. There are dozens of options for generic sales data, and list services in the market today; but your team will get bogged down with false records, and poor targeting. Instead, you'll need to source data on accurate and precision targeted prospects that you can nurture into new clients. Customized lead generation can help by connecting you with the right prospects, and here's how.
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