Blog

  • 9 B2B Video Marketing Tips to Generate More Leads

    Posted On July 03, 2019 by Evan Lamolinara

    Video marketing has become one of the leading strategies for generating B2B sales leads. According to Blue Corona, seven in 10 B2B buyers watch videos during their purchasing journey, and 73% of B2B companies say video drives a positive return on investment (ROI). While you should still use other tactics to generate leads for your B2B company, including online and offline methods, you shouldn't overlook the value of video marketing. Here you'll find nine tips on how to generate more sales leads using video marketing.

    Read More
  • How Sales Managers Can Motivate the B2B Company's Sales Team

    Posted On July 02, 2019 by Evan Lamolinara

    A highly engaged and driven sales team is essential to your B2B company's success. If a sales rep doesn't put his or her best foot forward, it will reflect in your company's sales. Unfortunately, statistics show that up to 85% of all employees are disengaged at work. They may still show up to work, but they lack the drive and determination needed to excel at their respective job. If you’re a sales manager, consider the following tips to motivate your sales team and improve their sales performance.

    Read More
  • B2B Email Marketing: How to Attract More Newsletter Subscribers

    Posted On June 30, 2019 by Evan Lamolinara

    Email has become one of the leading marketing channels used by sales teams in office furniture companies. According to The State of B2B Email Marketing report, over three-quarters of B2B companies currently use email to attract sales leads and generate sales. As a result, consider using email in your office furniture company's sales process. When used correctly, it can drive dozens or even hundreds of new sales leads or buyers to your office furniture company.

    Read More
  • The Complete Guide to B2B Social Media Selling for Sales Teams

    Posted On June 28, 2019 by SalesLeads, Inc.

    Social media selling has become a hot topic among B2B sales reps and sales management in recent years. As you may know, this sales tactic involves the use of social media networks like LinkedIn, Twitter and Facebook to attract and nurture leads into customers. The concept of social media selling has been around since the early days of social media itself. Now that 79% of U.S. adults have a social media profile, though, it's become a key focal point for many companies. If you're thinking about adopting a social media selling strategy to promote your B2B company's products or services, let us share a few valuable guide.

    Read More
  • Using Customer Feedback to Drive Revenue Growth

    Posted On June 20, 2019 by Evan Lamolinara

    Customer feedback is an invaluable tool that B2B marketers from industrial companies and office companies can use to improve their conversion rates and help sales managers and their sales teams generate more sales. Unfortunately, it's also something that is frequently overlooked. When you're busy finding new sales leads, nurturing existing prospects, and conducting the countless other tasks that go into a successful sales operation, it's easy to overlook something as simple as customer feedback. This is a critical mistake, however, that can place your business behind your competitors.

    Read More