Blog

  • Increase Customer Retention with these 5 Tips

    Posted On June 16, 2019 by Evan Lamolinara

    Statistics show that it costs up to five times more to acquire a new customer than to sell to an existing customer. But if you want to keep and retain your customers, you'll need to make them “loyal.” If there's a competitor who offers the same product or service, perhaps the customer will choose them instead. Creating loyal customers prevent this from happening by encouraging customers to choose your business.

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  • Using Fear of Missing Out to Drive More B2B Sales

    Posted On June 15, 2019 by Evan Lamolinara

    Abbreviated “FOMO,” fear of missing out is a tactic used by countless sales people to convert more prospect, faster. The general idea is to pitch your product or service in such a manner that the prospect feels he or she would miss out if they didn't buy it sooner, than later. When presented with an offer, a prospect has one of two options: to buy or not to buy. Using FOMO can encourage prospects to buy your product or service, but only if it's applied correctly. So, how can you use FOMO to drive more sales?

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  • 4 Myths when Exhibiting at an Industry Trade Shows

    Posted On May 27, 2019 by SalesLeads, Inc.

    Trade shows create excitement as industry professionals all come together in a single location. Meeting other exhibitors, attendees and maybe a couple of speakers gives the sense of anticipation that this is going to be a good year. Then reality sets in. Myth #1: Trade Show Leads Help Keep the Funnel Full Myth #2: Trade Show Leads Bring the Opportunity Further Down the Sales Funnel Myth #3: You Get to Meet the Project Manager, or Decision Maker Personally Myth #4: Exhibitors get a Full List of Attendees with eMails and Phone Numbers

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  • 7 Mobile Marketing Tips for Office Furniture Companies to Generate More Sales

    Posted On May 10, 2019 by SalesLeads, Inc.

    Statistics show mobile devices -- smartphones, tablets, smartwatches, etc. -- are now responsible for over half of all internet traffic. As this number continues to increase, B2B companies can no longer ignore mobile users in their marketing strategy. If you operate an office furniture company, you should adjust your marketing strategy to target these users. By connecting with mobile users, you'll generate more sales while creating stronger brand visibility for your office furniture company in the process. So, how can you reach more mobile users with your marketing messages?

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  • 7 Tips on How to Create an Effective Blogging Strategy for Systems Integrators

    Posted On May 09, 2019 by SalesLeads, Inc.

    Does your systems integrators company have a blog? Statistics show that over three in four B2B companies currently use a blog to connect with their audience. Even if your systems integrators company only sells products or services locally, blogging is an effective marketing tactic that can drive new leads and help you sell more products or services. But it takes more than just a writing a few blog posts to succeed with this marketing tactic. For an effective systems integrators blogging strategy, consider the following seven tips listed below.

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