Blog

  • What is Your Voicemail Delivery Strategy?

    Posted On July 04, 2019 by Evan Lamolinara

    How much time do you spend in a typical day leaving voicemails? Statistic show roughly four in five sales calls don't reach the intended prospect. While you can always attempt to call back a prospect at a later time, you are more likely to reach the prospect if you leave a voicemail. However, you should optimize your voicemail delivery strategy so that you aren't spending too much time on this sales tactic. While leaving voicemails can help you reach and connect with more prospects, it can also divert your time and resources away from other important tasks. Here are a few ways to maximize your voicemail delivery strategy.

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  • Do You Know Your True Business Development Costs?

    Posted On June 06, 2019 by Evan Lamolinara

    It's a good idea for sales managers to go back to the basics when analyzing your business's development costs, beginning with the value of your sales development representatives' (SDRs) time. Some executive management and sales executives assume it's more cost-effective to allow their SDRs to perform multiple steps in the sales process, including initiating contact with prospects, following up with those prospects, and even researching information about prospects and leads.

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  • 4 Myths when Exhibiting at an Industry Trade Shows

    Posted On May 27, 2019 by SalesLeads, Inc.

    Trade shows create excitement as industry professionals all come together in a single location. Meeting other exhibitors, attendees and maybe a couple of speakers gives the sense of anticipation that this is going to be a good year. Then reality sets in. Myth #1: Trade Show Leads Help Keep the Funnel Full Myth #2: Trade Show Leads Bring the Opportunity Further Down the Sales Funnel Myth #3: You Get to Meet the Project Manager, or Decision Maker Personally Myth #4: Exhibitors get a Full List of Attendees with eMails and Phone Numbers

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  • The Complete Guide to Email Marketing for Industrial Construction Companies

    Posted On March 13, 2019 by SalesLeads, Inc

    There are dozens of ways for B2B industrial construction companies to connect with prospective customers, but email consistently ranks at the top. It's simple, easy to use and highly effective at reaching prospects. Unfortunately, some B2B industrial construction companies take the wrong approach when using email. They send the same generic emails to all prospects, only for it to drive few or no sales. If you're experiencing a similar problem, read the following guide on how to perform email marketing for B2B industrial construction companies.

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  • Construction Crane Sales: 10 Mistakes to Avoid When Leaving Voicemails

    Posted On March 04, 2019 by SalesLeads, Inc

    It's not something that most construction hoisting and lifting sales reps want to hear, but statistics show that 97% of all sales calls go to voicemail. When a prospect doesn't answer your sales call, you can leave a voicemail asking them to return your call. It's a simple yet effective strategy that can drive conversions when performed correctly. Unfortunately, some sales reps take the wrong approach when leaving voicemails by making the following mistakes.

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