Marketing

  • What Is a Predictive Dialer and How Does It Work?

    Posted On November 30, 2020 by Vince Antoine

    When researching tools to streamline your B2B sales calls, you may come across predictive dialers. Countless sales reps use them to speed up their sales calls. With a predictive dialer, you won't have to manually call prospective buyers. More importantly, perhaps, you'll experience less downtime between your sales calls. The predictive dialer will take care of these processes on your behalf, resulting in improves sales productivity. What is a predictive dialer exactly, and how does it work?

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  • Generating Business in a Virtual World

    Posted On November 18, 2020 by Evan Lamolinara

    Each day has brought new information on the coronavirus, and now hopefully a vaccine. It has created fear, chaos and fatigue. As sales and marketing professionals, we know that this combination can bring a halt to business. However, it can also generate new relationships and business opportunities. That’s what we’re going to focus on today.

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  • Planning for 2021? You’ve Already Made Great Strides, Now Let’s Build.

    Posted On November 17, 2020 by Cherise Kennerley

    Closing out 2020 is going to be more of the same experiences, but a bit easier. “What?” We’ve had to adjust in many ways in order to ensure business moves in the right direction. As we look back to all the changes and adjustments we’ve made, there are numerous good things that happened as a result.

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  • What Is Inbound B2B Lead Generation?

    Posted On November 16, 2020 by Vince Antoine

    While there are dozens if not hundreds of ways to generate B2B leads, most of them can be classified as either inbound or outbound. Inbound B2B lead generation encompasses sales tactics that draw prospective buyers to your B2B company. Once you've captured their information, you can target them as leads in your sales efforts. For a better understanding of B2B lead generation and the benefits it offers, keep reading.

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  • How to Improve Your B2B Sales Velocity for Increased Growth and Revenue

    Posted On November 13, 2020 by Vince Antoine

    The speed at which you move leads through your B2B company's sales pipeline will inevitably affect your sales revenue. Most leads require nurturing. They typically won't buy make a purchase during the initial contact. You can nurture them, however, while simultaneously moving them through your B2B company's sales pipeline. When a lead reaches the end of your B2B company's sales pipeline, he or she will become a customer.

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  • 66 New Food and Beverage Industry Planned Project Reports - October 2020 Recap

    Posted On November 08, 2020 by Evan Lamolinara

    SalesLeads announced today the October 2020 results for the new planned capital project spending report for the Food and Beverage industry. The Firm tracks North American planned industrial capital project activity; including facility expansions, new plant construction and significant equipment modernization projects. Research confirms 66 new projects in the Food and Beverage sector. Planned industrial project activity within the sector decreased by 3% from the previous month, and is down 15% YTD from the previous year.

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  • 168 New Distribution and Supply Chain Planned Industrial Project Reports - October 2020 Recap

    Posted On November 06, 2020 by Evan Lamolinara

    SalesLeads announced today the October 2020 results for the new planned capital project spending report for the Distribution and Supply Chain industry. The Firm tracks North American planned industrial capital project activity; including facility expansions, new plant construction and significant equipment modernization projects. Research confirms 168 new projects in the Distribution and Supply Chain sector.

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  • 139 New Industrial Manufacturing Planned Industrial Project Reports - October 2020 Recap

    Posted On November 06, 2020 by Evan Lamolinara

    SalesLeads announced today the October 2020 results for the new planned capital project spending report for the Industrial Manufacturing industry. The Firm tracks North American planned industrial capital project activity; including facility expansions, new plant construction and significant equipment modernization projects. Research confirms 139 new projects in the Industrial Manufacturing sector. Planned industrial project activity within the sector decreased by 4% from the previous month, and is down 11% YTD from the previous year.

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  • An Introduction to 30-60-90-Day B2B Sales Plans

    Posted On November 05, 2020 by Vince Antoine

    To identify leaders within their sales teams, many B2B companies ask sales reps to create a 30-60-90-day sales plan. Some sales reps are more convincing and effective at closing sales than others. These leaders stand out from their counterparts by leading their B2B company down the path to success. To find these leaders, however, B2B companies often ask for a 30-60-90-day sales plan.

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  • 7 Ways to Track the Performance of Your B2B Lead Generation Campaign

    Posted On November 04, 2020 by Vince Antoine

    Your B2B company's ability to generate sales is dependent upon leads. Leads are prospective buyers. Some leads are cold, meaning they haven't contacted or communicated with your B2B company in the past. Other leads are warm, meaning they have had some form of interaction with your B2B company. Whether cold, warm or hot, all leads are prospective buyers to whom you can pitch your B2B company's products or services.

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