Blog

  • B2B Email Marketing: How to Attract More Newsletter Subscribers

    Posted On June 30, 2019 by Evan Lamolinara

    Email has become one of the leading marketing channels used by sales teams in office furniture companies. According to The State of B2B Email Marketing report, over three-quarters of B2B companies currently use email to attract sales leads and generate sales. As a result, consider using email in your office furniture company's sales process. When used correctly, it can drive dozens or even hundreds of new sales leads or buyers to your office furniture company.

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  • The Complete Guide to B2B Social Media Selling for Sales Teams

    Posted On June 28, 2019 by SalesLeads, Inc.

    Social media selling has become a hot topic among B2B sales reps and sales management in recent years. As you may know, this sales tactic involves the use of social media networks like LinkedIn, Twitter and Facebook to attract and nurture leads into customers. The concept of social media selling has been around since the early days of social media itself. Now that 79% of U.S. adults have a social media profile, though, it's become a key focal point for many companies. If you're thinking about adopting a social media selling strategy to promote your B2B company's products or services, let us share a few valuable guide.

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  • Using Customer Feedback to Drive Revenue Growth

    Posted On June 20, 2019 by Evan Lamolinara

    Customer feedback is an invaluable tool that B2B marketers from industrial companies and office companies can use to improve their conversion rates and help sales managers and their sales teams generate more sales. Unfortunately, it's also something that is frequently overlooked. When you're busy finding new sales leads, nurturing existing prospects, and conducting the countless other tasks that go into a successful sales operation, it's easy to overlook something as simple as customer feedback. This is a critical mistake, however, that can place your business behind your competitors.

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  • Quick Tips for Driving More B2B Sales Leads into Your Pipeline

    Posted On June 19, 2019 by Evan Lamolinara

    Utilizing a sales funnel is a highly effective way to nurture B2B sales leads or prospects, capture invaluable data, and generate more revenue. Whether your company sells a product or service (or both), you should implement a sales funnel for these reasons. But if you really want to succeed with your marketing efforts, you'll need to focus on getting more sales leads into the top of your sales funnel, which is something we're going to discuss here.

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  • Increase Customer Retention with these 5 Tips

    Posted On June 16, 2019 by Evan Lamolinara

    Statistics show that it costs up to five times more to acquire a new customer than to sell to an existing customer. But if you want to keep and retain your customers, you'll need to make them “loyal.” If there's a competitor who offers the same product or service, perhaps the customer will choose them instead. Creating loyal customers prevent this from happening by encouraging customers to choose your business.

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