Marketing

  • 6 Easy Tips to Generate More B2B Sales Leads

    Posted On May 16, 2017 by Robert Smith

    Let's face it, every business-to-business (B2B) company needs sales leads to succeed. Without a list of prospects, you won't be able to promote your products or services effectively. Sure, you may get lucky and convert a few random prospects into paying customers, but this isn't a sustainable business model for long-term success. So, what steps can you take to find more B2B leads?

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  • B2B Cold Calling Mistakes to Avoid

    Posted On May 12, 2017 by Robert Smith

    Cold calling has long been an effective strategy used by business-to-business (B2B) companies to generate new business opportunities. It involves soliciting a product or service to prospects via phone with whom you've had no previous contact. If you want to generate sales from cold calling, however, you should avoid making the following mistakes.

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  • Understanding Your Industrial Project Sales Pipeline

    Posted On May 10, 2017 by Robert Smith

    Not every prospect with whom you make contact is going to buy your company's product or service during the initial correspondence. Whether you reach out to prospects via email, phone, or face to face, most prospects are hesitant the first time you contact them. Using industrial reports and market intelligence tools can help to ensure that you are engaging with the right companies, at the right time... Assuming you nurture them, however, you can often convert some of these prospects into paying customers.

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  • Planned Healthcare Project Activity Recap - April 2017 Recap

    Posted On May 08, 2017 by Robert Smith

    SalesLeads' experienced research team identified 114 new planned medical and healthcare construction projects during the month of April 2017. Below are a few of highlights on major projects throughout the United States and Canada.

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  • Planned Industrial Project Activity - April 2017 Recap

    Posted On May 05, 2017 by Robert Smith

    SalesLeads' experienced research team identified 457 new planned industrial projects during the month of April 2017. Below are a few of highlights on major projects and trends.

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  • Planned Commercial Office Project Activity - April 2017 Recap

    Posted On May 05, 2017 by Robert Smit

    SalesLeads' experienced research team identified 494 new, planned commercial office relocation, expansion, new construction, and renovation projects during the month of April 2017. Below are a few of highlights on major projects throughout the United States and Canada.

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  • Using FOMO To Convert Your Sales Leads Faster

    Posted On May 03, 2017 by Robert Smith

    FOMO – an acronym for “fear of missing out” – is a powerful tool that B2B sales reps can use to push their products and services. The general idea is to create a sales message that convinces your sales leads to take action now, fearing they will miss out on this amazing opportunity otherwise. FOMO can be used in all sales, though it's particularly effective in B2B sales.

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  • B2B Sales Tips Every B2B Sales Rep Should Follow

    Posted On April 28, 2017 by Robert Smith

    Looking to increase B2B sales performance? Here are some simple tips that can help.

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  • Which CRM Is Right For My Business?

    Posted On April 26, 2017 by Robert Smith

    A customer relationship management (CRM) solution is a versatile tool that offers a plethora of benefits for sales reps, sales and marketing managers, executives, and even business owners. Among other things, a CRM helps business development teams to target the right B2B prospects at the right time; manage all engagement activities, collect and manage data on customers' behavior; automate certain messaging and follow-up correspondences; and create a more efficient sales process.

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  • Content Marketing Tips for Industrial Suppliers

    Posted On April 24, 2017 by Robert Smith

    Industrial suppliers face a myriad of challenges when it comes to generating new sales leads, especially with content marketing. From where will they source the content? How do they create stellar content that's engaging and relevant to their target audience? How do you avoid overly promotional content? These are just a few questions that industrial suppliers must answer when developing a content marketing plan. The good news is that thinking outside of the box to generate more industrial supply leads can produce dramatic results. Here a few ideas:

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