Marketing

  • 4 B2B Lead Generation Trends To Watch

    Posted On July 09, 2016 by Evan Lamolinara

    It shouldn't be news that the lead generation has evolved in the last 10 years. One of the most significant changes is that buyers have access to product information, pricing, company reputation, etc early on in the decison making process. In many cases, the easy access to information simply delays the need to engage with a sales person. This has created the inbound marketing trend.

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  • Does Your Website Attact Enough Commercial Moving Sales Leads?

    Posted On July 08, 2016 by Robert Smith

    Maintaining a website is an effective way to attract more commercial moving leads. When a business owner or corporate executive is planning to move, they may search online for commercial moving services. Assuming you have a strong online presence, you could easily capture these sales leads, turning them into paying customers. But there are a few things you should know about maintaining a successful website for your commercial moving business.

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  • Get More Sales Leads With These Telemarketing Tricks

    Posted On July 08, 2016 by Robert Smith

    Convincing a prospect to buy your industrial service and/or equipment over the phone isn't always easy. In fact, many prospects ignore such sales calls altogether, making your job that much harder. But there are ways to promote a better response and generate more sales leads with your calls.

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  • Lead Generation Tip: How to Improve Your Cold Call Results

    Posted On July 08, 2016 by Robert Smith

    Even with all of the new inbound marketing techniques that are available, cold calling remains one of the most effective ways to connect your product or service to prospective customers. But there's a right way and a wrong way to do it. Unfortunately, many salespersons choose the latter, resulting in few-to-no sales. If you are thinking about cold calling to boost your lead generation efforts, here are some tips to maximize your efforts.

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  • Lead Generation Tip: How to effectively use Twitter

    Posted On July 06, 2016 by Robert Smith

    Facebook isn't the only social media network that can drive B2B lead generation. While it boasts the largest user base, salespersons shouldn't overlook Twitter. The 140-characters-or-less social media network is an excellent for generating more sales leads. Just check out the following tips.

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  • Tips for Growing Your Industrial Construction Business

    Posted On July 06, 2016 by Robert Smith

    Are you struggling to convince prospects to buy your industrial construction equipment and/or services? Business-to-business (B2B) sales isn't always easy. On the contrary, it often takes more work and time than traditional business-to-consumer (B2C) sales. But with the right approach, you can successfully attract more clients and generate more leads. Keep reading for some helpful tips on how to optimize your sales efforts for more industrial construction clients.

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  • Using Sales Data to Drive Lead Generation and Customer Success

    Posted On June 30, 2016 by Evan Lamolinara

    Big data is a hot topic for 2016, but how can businesses use data to drive lead generation strategies and customer success?

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  • Tips for Landing High Value Industrial Sales Opportunities

    Posted On June 22, 2016 by Robert Smith

    The net profits earned from an industrial construction sale will depend largely on the total size of the project. While there are always exceptions to this rule, you'll typically earn more profits from selling a high-dollar industrial construction job as opposed to an small project. But how exactly do you score these high-dollar jobs in such a competitive landscape?

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  • Converting Your Industrial Construction Leads

    Posted On June 16, 2016 by Robert Smith

    Wouldn't it be great if every prospect to whom you pitched your industrial construction service made a purchase? No matter how hard you try, achieving a 100% success rate on your sales efforts is next-to-impossible. Some prospects will reject your offer, with excuses ranging from “pricing is too high,” to “it's not the right fit for our needs.”

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  • Office Moving Leads: Improve Your Telemarketing Results

    Posted On June 14, 2016 by Robert Smith

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