Marketing

  • Outside-the-Box Lead Generation Ideas for Moving Companies

    Posted On May 14, 2016 by Robert Smith

    There are more than 27 million small businesses operating in the United States, according to the Bureau of Labor Statistics (BLS). When a business owner makes the decision to relocate, he or she will usually seek the services of a commercial moving company. As such, commercial moving has become a major industry that continues to grow larger with each passing year. But how exactly do you generate more leads for your commercial moving service?

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  • How to Really Add Value on Your Next Sales Call

    Posted On May 06, 2016 by Robert Smith

    What's the conversion rate of your sales calls? Even if it's attracting customers and generating sales, there's always room for improvement. The good news is that you can boost the effectiveness of your sales calls by adding value to them. According to an article published by SellingPower, a salesperson's skill can add up to 50% to the perceived value of the product or service, sometimes even more. So, what steps can you take to add value to your industrial sales calls?

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  • 5 Tips for Generation More Office Relocation Leads

    Posted On May 05, 2016 by Robert Smith

    Business owners and office managers are often hesitant to purchase from salespeople, believing that their sole purpose is to make a sale at all costs necessary. So when making cold calls, as well as follow-up calls, be genuine in your approach. Don't just use the same pitch, but instead show a little personality in your marketing calls. Being genuine will encourage prospects to purchase your office relocation services.

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  • Using Imagery to help Sell Industrial Services

    Posted On May 05, 2016 by Robert Smith

    We've all heard it before: a picture is worth a thousand words. A single image can convey an entire story, eliminating the need for long text. But pictures can also be used as a lead generation tool. To learn more about the power of imagery and how to incorporate it into your sales process, keep reading.

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  • Four Offline Tactics to Generate More Industrial Leads

    Posted On May 05, 2016 by Robert Smith

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  • 4 Underutilized Lead Generation Methods

    Posted On May 05, 2016 by Robert Smith

    Prospecting is one of the biggest challanges faced by salespeople that need to generate more leads. Using the wrong approach to connect with potential customers for the first time could send them running in the opposite direction, never to be seen or heard from again. However, using the right approach will encourage them to take action by purchasing your product or service. So to increase your chances of successful prospecting, here are some tools to help.

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  • Lead Generation Tip: Using LinkedIn to Find Commercial Moving Leads

    Posted On April 23, 2016 by Robert Smith

    LinkedIn the world's largest social media network for professionals. It's a great tool for networking, find new sales leads, and promoting your commercial relocation business. If you own an office moving/relocation business, you should be using LinkedIn for lead generation.

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  • Commercial Construction Sales Tips

    Posted On April 23, 2016 by Robert Smith

    Convincing a someone to purchase a product or service is difficult enough, but it's even more difficult when that person is a business owner or professional. Business-to-business (B2B) sales requires a more methodical approach, simply because business professionals are used to marketing themselves, and many don't want to be bombarded with commercial advertisements and pitches. Generating the new commercial construction leads is only half the battle.. Mastering how do you handle those leads is will make or break your successes.

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  • Are You Maximizing Your Website's Lead Generation Potential?

    Posted On April 23, 2016 by Robert Smith

    Does your business have an official website? If not, you should invest the necessary time and resources into creating one. Just take a look at some of the top benefits you might be missing out on.

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  • 4 Low-Cost Lead Generation Tips to Generate More Industrial Leads

    Posted On April 16, 2016 by Robert Smith

    Generating leads is critical to the success of any B2B product or service provider. If you don't have a list of prospective customers to whom to promote your products and/or services, you won't achieve any notable level of success in your industry. While you can always spend thousands of dollars on attending tradeshows and using PPC that yield a minimal response, there are other, more cost-effective ways to procure industrial leads.

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